What it really means to Transform Enterprise Freight Management.

When we talk about transforming enterprise freight management, it’s not just a tagline; it’s a commitment to continuous innovation and measurable improvements that we’re incredibly passionate about. It requires time and a deep understanding of our clients’ business, their freight challenges and the best ways we can bring our experience, technology and people together to deliver measurable benefits and outcomes that weren’t possible before.

This idea is best understood using a real-world example.

When we started working with Kerry Ingredients, they had a familiar list of challenges:

A lack of flexibility in their existing carrier and technology solutions
Unacceptable freight risk associated with using a single, national freight carrier
An inability to compare costs across carriers and lanes or easily add new carriers to support specific customer, site or performance needs
A need to remove the administrative burden of freight management whilst getting better data and visibility

Over the first twelve months of working with Kerry, this is how we transformed their enterprise freight operations - challenge, by challenge.

Manage Stock Relocation

Before the formal partnership, one of Kerry's major vendors went into administration, with Freight People responding to a call for help to urgently move stock from Scott’s Warehouse to their key customers. This was an enormous logistical exercise that required searching for a new overflow 3PL and getting access to refrigerated vehicles when the network was at capacity.

Single to Multi Carrier Operations

One of the key issues Kerry was looking to address was to reduce the reliance on a single carrier. Although moving to a multicarrier model, Kerry wanted to maintain a single carrier view for dispatching, tracking with a single source of data for BI reporting.

Reduce driver waiting time

A major concern for Kerry was the demurrage charges invoiced by carriers, coupled with carriers complaining about excessive waiting times during pickups from Kerry.

Driver Delivery App

Kerry currently uses dedicated couriers to shuttle between sites and do local metro deliveries. Visibility of these driver location and schedule is a challenge. Additionally, many of these smaller carriers don’t have good technology or any technology.

Special Delivery Project Management

At various times, Kerry has a need for micromanagement of key consignments. This could be a new customers contract or a promotional activity.

Customise Proof of Delivery Documents

After some recurring issues with damaged deliveries, Kerry wanted to use their own delivery documents for Proof of Delivery (POD) to track product batches, reference numbers, and pallet details for invoicing and accounting. This would allow them to get customers to sign off on the products delivered and reduce their exposure to damages. The challenge is that carriers prefer to use their own POD documents instead.

Lowest Cost Reason Codes

One of the challenges of managing multiple dispatch points is ensuring the different team members are using the lowest-cost freight option from the list of carriers presented for consignment. Kerry wanted to develop a governance framework and data capture process to understand how carrier decisions were made, the cost impact of those decisions and ways to improve.

Customer Damage Complaints

Kerry found it difficult to ascertain where damages were occurring due to lack of communication from carriers. Investigating these complaints add significant cost to overall freight management.

Cario Connect

Hazard Analysis and Critical Control Point (HACCP) is a set of procedures that food producers often implement to ensure that the food produced is safe and of high quality. Kerry took compliance with HACCP very seriously, and they wanted a better way to comply with audit requirements.


Access to operations data is critical for every business to identify issues, make changes, and measure the impacts. For a global company like Kerry, the need to also have that data standardised into reporting that roles up to a global level is an additional degree of difficulty. Especially when it comes to freight operations with multiple carriers, systems and data sources.

Dynamic Freight Management

Carrier performance in different geographical areas tends to ebb and flow throughout the year. Sometimes this variability has a measurable negative impact on the quality and efficiency of the delivery experience so the ability to change carriers quickly, without impacting operations, can provide a significant competitive advantage.